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Saturday, October 17, 2026
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TikTok Grants The Community Authority to Reduce AI-Generated Media in Their Feeds

The platform is rolling out a updated setting that allows them to lessen the amount of AI-made media appearing in their timelines. This move comes as the platform revealed that it now features over 1 bn AI videos.

Testing and Rollout

The new functionality is undergoing trials over the following weeks before a widespread release. This advancement aligns with a increase in content created by AI, driven by new video-generation tools.

The Broader AI Trend

Studies have shown that approximately a tenth of the most rapidly expanding content creators on a popular video site exclusively feature content made by AI. A considerable share of this output is considered low-quality AI content, a term for substandard, factory-style content that is frequently illogical or dreamlike.

Based on user feedback that many people enjoy content produced via AI tools, including AI artwork to informative clips, and we aim to offer the community the option to increase or decrease of that, according to their own likes,” commented a platform representative.

Volume and Proportions

The service announced that there are now over a billion videos on its app tagged as AI-generated. Overall, more than 100 m pieces of content are uploaded to the platform every day, making AI content a limited portion of its overall inventory.

How to Adjust Settings

Viewers will be in a position to limit or boost the amount of AI-generated videos they watch by accessing the content preference setting in the application and picking the AI content topic. Further subjects that currently be modified under the setting encompass current affairs, style, cosmetics, and movement.

Content Labeling and Policies

Its rules require creators to tag convincing AI-made content, and it bans malicious AI impersonations of well-known individuals or crisis events. Any realistic AI-generated clip that is unmarked can be deleted under its community policies.

Furthermore, the service will from now on attach an “AI-made” label to content produced via its built-in AI features, or flagged by an collaborative effort for identifying content made by AI. This step is aimed to help prevent users from seeking to evade the labeling process.

Responsible AI Funding

The platform is additionally introducing a $2m AI literacy fund for professionals and groups to create learning resources about ethical AI use. This project will assist charitable organizations dedicated to educating programming and robotics.

Platform Protection

The video-sharing app has supported its moderation strategy, following controversy over intentions to cut jobs for a large number of safety staff in Britain. TikTok is planning to cut 439 jobs in its content moderation department in London, with trade unions and internet security professionals raising concerns that humans are being replaced by machine-led review.

A company official clarified that staff-based oversight would remain essential, but artificial intelligence can protect employees by removing the most distressing content ahead of it is viewed by staff. The company stated a notable drop in disturbing and violent content handled by human moderators over the previous year due to reliance on its AI tools.

It is vital to integrate people and machines to maintain a secure environment,” the executive stated. “We’ll have humans as involved in the system, but we additionally believe it’s very important to minimize viewing of harmful content as rapidly, which is why a extensive automated help is really helping us operate efficiently.”
By

Carl Stark

A London-based journalist with a passion for uncovering UK stories, blending investigative reporting with cultural commentary.

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